PMI Memphis is proud to provide Apryl Childs-Potter as a guest speaker for the March 11, 2020 chapter meeting. She will present "Economic Development in Memphis and Trends".
Apryl was promoted to Chief Marketing Officer of the Greater Memphis Chamber in 2019. She will oversee the Chamber’s brand strategy and will directly oversee the organization’s marketing, media, and community relations activities. Childs-Potter joined the Chamber in 2018 as Director of Brand Strategy and Integrated Communications. Prior to joining the Chamber, she founded customer insight and brand strategy firm Hyphen Market Solutions. Apryl has seventeen years of experience translating customer and business insights into powerful brand strategies and product innovations ranging from government and city services, biotechnology, medical device, medical technology, food & agriculture, telecommunications, and cosmetics/beauty. She is a graduate of the University of Mississippi.